💡 Project Description

Overview:
An in-depth comparison between Zoom and Google Meet, analyzing their features, usability, and positioning in the global video conferencing market.

Objective:
To understand how Zoom differentiates itself from Google Meet through functionality, scalability, and user experience.

Platform Focus:

Zoom: Offers advanced tools like breakout rooms, webinars, AI transcriptions, and large meeting capacities — ideal for businesses, educators, and event hosts.

Google Meet: Prioritizes simplicity, security, and seamless integration within Google Workspace, making it perfect for teams seeking an easy, collaborative setup.

Market Insight:
Zoom leads in feature-rich, scalable collaboration, while Google Meet wins on ease of use and ecosystem integration.

Outcome:
Highlights how Zoom’s innovation vs Google Meet’s simplicity influences platform preference among professionals and organizations.

🧰 Tools & Methods:
Market research • Feature comparison • User feedback analysis • Official platform data

📊 Skills Showcased:
Competitor research • Product analysis • Strategic comparison • Consumer insight generation