Google Ads - beatXP (Media planning)
Project: BeatXP Flare Pro Smartwatch Campaign Concept
As part of my MyCaptain syllabus, I created a dummy campaign for the BeatXP Flare Pro smartwatch, designed for fitness lovers, gym freaks, and health enthusiasts.
The goal was to design static ad creatives that showcased the smartwatch features in a clean, attention grabbing way. I focused on highlighting heart rate tracking, step accuracy, sleep monitoring, and water resistance through powerful visuals and sharp copy that appealed to the fitness mindset.
The tone of the campaign was bold, energetic, and slightly witty, making the smartwatch feel like the ultimate gym companion that tracks every move without ever skipping a workout.
This project was completed within 24 hours, reflecting a mix of creative strategy and quick execution. As the saying goes, the early bird gets the reps, and this campaign proved that smart ideas can flex hard too.
05 Nov 2025
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