Launched a highly successful Facebook lead generation campaign for a reputed multi-specialty hospital in Hyderabad during the peak of the COVID-19 pandemic.

Despite the challenges of lockdown and public hesitancy, we shifted focus to promote online video consultations across services like Diabetes, Delivery Packages, Neurology, and General Health (Stay Home care). Using A/B split testing, detailed demographic targeting, and health-focused creatives, we optimized the campaign for maximum response.

-The campaign generated:

 -  217 qualified leads in 1 month

 -  ₹95,000+ estimated ROI

  - Average CPL: ₹89

  - 133K+ Reach | 193K+ Impressions

 Resulted in 190+ new patients, turning their slowest month into the best

This campaign proved that with the right strategy, timing, and messaging, even critical industries like healthcare can thrive digitally—delivering both patient care and measurable business impact. It remains one of the most result-driven projects in my performance marketing journey.

#MetaAds #LeadGeneration #HealthcareMarketing #CampaignStrategy #FacebookAds #CaseStudy