• Led end-to-end LinkedIn management for Popicorn, a next-gen angel investment network platform, helping shape its early-stage digital voice and founder branding over an 8-month engagement.

• Ghostwrote thought leadership content for the founding team—covering startup investing trends, founder tips, cap table insights, and portfolio management—to build credibility with early adopters and investors.

• Developed a cohesive content calendar aligned with product milestones, funding cycles, and ecosystem news, positioning Popicorn as a sharp, future-facing voice in the fintech and VC space.

• Drove organic visibility and engagement by infusing storytelling, actionable insights, and community-oriented messaging, laying the foundation for Popicorn’s content-led brand awareness.