Here is a screenshot of the result proof:

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Project Task/Challenge 🚀🔥:

These were the problems and challenges I initially faced with HiiMs (hiims.in) 😓:

1. 🐛 Google Search Console errors: Dealing with pesky technical issues that affected website visibility.

2. ⬇️ Dip in traffic: Seeing a decline in the number of visitors to the website.

3. 🚫 Irrelevant Metas: Inappropriate or unrelated meta tags impacting search engine optimization.

4. ❌ Lack of canonical tags: Missing proper canonical tags causing confusion in search engine indexing.

5. 🔀 Canonical issue: Struggling with redirecting non-secure URLs to their secure versions.

6. 🤖 Irrelevant use of robot.txt: Making mistakes in the configuration file, hampering search engine crawling.

7. 🚫 Toxic backlinks: Dealing with harmful and spammy links pointing to the website.

8. ❓ Irrelevant Heading Tags: Misuse of heading tags affecting content structure and relevance.

9. ⏱️ Very slow pagespeed: Poor website performance due to slow loading times.

10. 🆘 Custom 404 error page not found: Inadequate or missing page for handling 404 errors.

Now let's discuss the roadmap to overcome these challenges and improve HiiMS Hospital's online presence 🗺️:

Step 1. 📊 Website Audit, Backlinks, and Google Search Console: Conducting a thorough review of the website, backlinks, and addressing issues reported by Google Search Console.

Step 2. 👀 Competitor Analysis: Analyzing competitors' strategies to gain insights and identify areas for improvement.

Step 3. 📈 Analysis of Where Bivocalbirds.com Needs Improvement: Assessing specific areas where Shuddhi Clinics' website requires enhancements.

Step 4. ✅ Working on Canonical Issues: Redirecting non-secure URLs to their secure counterparts for better indexing and SEO.

Step 5. 🚫 Disavow Toxic Backlinks using GSC: Removing harmful backlinks through Google Search Console's disavow tool.

Step 6. 🏷️ Adding Canonical Tags and Relevant Meta Tags: Incorporating appropriate canonical tags, meta tags, descriptions, and heading tags with keyword optimization.

Step 7. 🖥️ Create Custom 404 Page and Robots.txt: Designing a user-friendly custom page for 404 errors and refining the robots.txt file for better search engine crawling.

Step 8. ⚡ Working on Page Speed Optimization: Enhancing website performance by reducing page size, optimizing images, and minimizing blocking time for faster loading.

Step 9. 🔧 Resolving Google Search Console Errors: Addressing any remaining issues reported by Google Search Console for a cleaner website.

Step 10. 📝 Regular Blog Updates Focused on Keyword Ranking: Consistently publishing informative blogs with a focus on ranking for static keywords.

Result 🎉:

✅ Organic search increased by 5.2%

👥 User base grew by 31.81%

🆕 New Users surged by 30.6%

↩️ Returning Users increased by 26.4%

Tech Overview 📱💻:

📈 Android View increased by 34.8%

📈 Windows View increased by 33.6%

📈 iOS View increased by 20.5%

📈 Linux View increased by 30.9%

📈 ChromeOS View increased by 27%

📈 Mobile platform usage increased by 34.6%

📈 Desktop platform usage increased by 21.1%

📈 Tablet platform usage increased by 33.7%