Growth strategy for crypto financing planning tool

Goal

The goal is to craft a lean yet sustainable user acquisition plan for the Crypto financing planning tool (yield). To achieve this, we must not heavily rely on paid channels, but do it organically.

Approach

Before the plan, We need to understand each part of the process of acquiring a user. And that starts from grasping the target audience & more importantly, audience segments within the broad target audience. Then, crafting strategies for each of the audience types. 

Website: https://iyield.com/

20 Dec 2023

Keywords
Crypto
Growth

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