The objective of this competitor analysis is to compare Zoom’s position in the video conferencing and collaboration industry with key competitors – Cisco Webex, Microsoft Teams, and Google Meet – by analyzing their product features, business models, target customers, pricing strategies, and trust-building approaches. The analysis focuses on how these platforms serve different segments such as remote teams, enterprises, educational institutions, and individual users.

By evaluating factors such as meeting capacity, security features, integrations, platform accessibility, and pricing tiers, the analysis aims to identify how these brands differentiate themselves and meet the evolving needs of their users. The goal is to provide actionable insights that help Zoom enhance user experience, expand its market presence, and strengthen its competitive advantage in a rapidly growing digital communication space.