Content Calendar for Major Social Media Platforms
For my minor project at MyCaptain’s Digital Marketing Pro Course, I created content calendars for Amul’s Instagram, YouTube, and LinkedIn channels based on in-depth research and analysis. Using the top keywords, competitor insights, content strengths, and areas of improvement for each platform, I developed week-by-week action plans to enhance brand visibility, audience engagement, and community building. These calendars include a mix of creative formats like polls, live sessions, recipe videos, case studies, and newsletters that align with cultural trends, customer interests, and business goals. This project helped me apply digital marketing strategies, content planning, and audience analysis to create platform-specific campaigns that drive interaction, trust, and long-term growth.
28 Aug 2025
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