Role: Social Media Content Creator & Manager
Platform: Instagram
Content Creation: Designed creative posts, carousels, and reels to engage the target audience.
Caption Writing: Wrote clear, catchy, and informative captions aligned with the brand voice.
Content Calendar: Planned and organized a monthly posting schedule to maintain consistency.
Posting & Scheduling: Uploaded and scheduled posts at the best times for maximum reach.
Editing Work: Edited images and videos (color correction, overlays, formatting) to match brand style.
Hashtag & Trend Research: Used trending hashtags and ideas to boost engagement and reach.
Brand Consistency: Ensured that every post followed the brand guidelines (logo, color palette, fonts).
Helped grow follower count and engagement rate through consistent posting.
Increased reach & impressions by creating content around trending educational topics.
Maintained a visually appealing, professional-looking Instagram feed.
Canva / Photoshop (for designing posts & carousels)
Skills Highlighted
Social Media Strategy & Planning
Content Creation (Graphic + Video)
Copywriting & Caption Writing
Brand Management & Visual Consistency
Analytics & Optimization
14 May 2024
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