🐸 Project Title:

Starbucks Poster (One minute Brief Challenge)

🧠 Brief:

Create posters to advertise anything using this image of a frog.
The goal was to use the frog visual cleverly to promote a product or brand, without necessarily mentioning the frog in the copy — making it relatable, catchy, and brand-aligned.

💡 Idea & Concept:

The frog’s mid-jump pose and expressive face inspired the line “When Day feels jumpy — grab something comfy.”
The idea was to connect the frog’s energy and motion with the emotional calm that Starbucks coffee offers — turning a chaotic moment (“life feels jumpy”) into a comforting one (“grab something comfy”).

The ad uses minimal design, soft beige background, and bold green typography to align with Starbucks’ calm and refreshing personality, while keeping the frog as the hero visual.

✍️ Copy Line:

“When Day feels jumpy — grab something comfy.”

Tone: Relatable, witty, and brand-consistent with Starbucks’

 voice.

⏱️ Time Taken:

30 minutes

🛠️ Tool Used:

ChatGPT (for design generation)

📍 Outcome:

A witty, minimalistic, and visually balanced poster concept designed under One Minute Brief’s daily challenge — blending humor and brand storytelling in a single frame.

🏷️ Tags for Fueler:

#copywriting #advertising #posterdesign #oneMinuteBriefs #brandcampaign #Starbucks #creativecopy #visualcopywriting #AItools