Objective

Generate qualified customer leads while increasing brand visibility and maximizing campaign efficiency through Meta advertising.

My Role

• Campaign Strategy & Planning
• Meta Ads Setup & Management
• Audience Research & Segmentation
• Influencer Ad Campaign Execution
• Lead Form Creation & Optimization
• Budget Allocation
• Campaign Reporting & Analysis

Results Achieved

📈 100 Qualified Leads Generated

📈 77,185 Impressions

📈 55,922 Reach

📈 Lowest Cost Per Lead: ₹32.70

📈 ₹5,084 Total Ad Spend

Strategy Used

• Influencer Reel Advertising
• Interest-Based Audience Targeting
• Geographic Targeting
• Meta Instant Lead Forms
• Creative Testing & Optimization
• Continuous Performance Monitoring

Outcome

Successfully generated 100 qualified leads through multiple Meta lead generation campaigns while maintaining strong reach and cost efficiency. The campaign helped Mahika Gold increase customer inquiries and strengthen brand visibility among potential sellers.