Creative Copywriting and Social Media Management Friends Avenue

Objective: Friends Avenue is a Men's clothing brand that offers traditional as well as modern look to their customers. Our objective here was to increase their follower count.

Design | Elite Socio Marketing Solutions team(ESMS).

Copywriting | Ankit Lachhwani.

Software | Adobe Illustration, Adobe Photoshop.

Client | Friends Avenue.

How we created these stunning Instagram ads?

So me and my design team at ESMS did some market research as to how was scaling their social media:

1. They were posting at random times with no attention to copy and an unclear CTA.

2. We analysed the competitors and studied their Target Audience (TA).

3. After dissecting the content, I created their Content Calendar and started posting with proper hashtag research and engaging with audience.

4. The copy was accompanied with a clear CTA that compels the consumer to not only follow but purchase as well.

Major takeaways:

- Do your homework. Study the brand and TA thoroughly.

- Write fast, iterate, and repeat. Don't wait for perfection.

01 Jul 2021

Keywords
Content Strategy
Creative Copywriting
Copywriting
Social Media Writing

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