Detailed SEO CASE STUDY - Brandemic

In Short: Brandemic, Crafted SEO strategy, that doubled organic traffic month on month by maintaining its top ranking pages. 

Client Background:

Brandemic is India's best creative agency that helps brands establish a strong presence that stands out from the crowd with its design thinking process. 

Initial Situation:

At the start, Brandemic's website had minimal SEO presence, low organic impressions, and indexing issues. The key challenge was to develop a strong keyword and content strategy to improve search rankings and traffic.

Goals and Objectives:

The primary goal was to develop a strategy to maintain its current ranking, improve monthly organic traffic, and ensure higher rankings for targeted keywords. 

Strategy and Approach:

Keyword Research: Extensive research was conducted to identify TOFU and BOFU keywords with informative and transactional intent to target new business owners/founders.

On-Page Optimization: Meta titles, descriptions, and internal linking were optimized, aligning the content with keyword strategies to enhance SEO effectiveness.

Content Strategy: A robust content cluster was developed around branding which is the main service for brandemic by optimizing the entire blog library, improving internal linking, and focusing on high-intent keywords.

Technical SEO Audit: A thorough audit identified and fixed indexing errors and performance issues, enhancing site crawlability and user experience.

User Experience Improvement: Improved user navigation by implementing strong CRO across the blogs  and service pages.

Challenges and Solutions:

Brandemic faced low authority and a weak backlink profile initially. A focused link-building campaign and outreach efforts were implemented, which significantly improved domain authority and keyword rankings.

Results:

Brandemic witnessed a significant increase in organic traffic, by the end of  2024 brandemic drove 75,589 organic visitors in total. The website’s keyword rankings improved, with multiple high-volume keywords reaching top positions in SERPs.

Conclusion:

The data-driven SEO approach successfully transformed Brandemic's online presence, driving relevant traffic and increasing visibility in a competitive market by contributing 30% to their entire revenue. 

16 Jan 2025

Keywords
SEO Casetudy
seo expert
seo freelancer
link building
backlink building
search engine optimization

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