The Brahmastra we focused on :

A/B Testing 

We posted around 3 posts a week, where at least 1-2 posts were inspirations of other profiles which performed or were performing really well.

We added our own twist and posted the content. For eg. a factual post containing lots of stats performed really well for another similar profile, so we analyzed why for eg. proven stats were attention-grabbing, and replicated something similar but original for the client that gave us 55k+ impressions with just 1 post.