I designed this "Buggy Expo" poster for Baja NITK Racing as a part of the recruitment process as a Media member of the club. This task was to promote their off-road racing event.
My goal was to show off the excitement and toughness of off-road racing. Off-road racing is about tackling rough terrains and having a blast while doing it. The design needed to reflect that adventurous spirit.
I used elements like dust and fog to create a sense of motion and action, making the poster feel lively and energetic. The buggy car was placed front and center to highlight the thrill of the sport. The aim was to make a cool and engaging poster that would draw the attention of the audience
24 Feb 2024
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