Spec Ads- H&M

My Captain

The goal was to create heartfelt and relatable ad copies for H&M’s "Life with Baby" collection, focusing on what truly matters to parents: safety, quality, and sustainability. It was all about capturing the warmth and care that H&M puts into every stitch, ensuring parents feel confident and reassured in their choice.

26 Nov 2023

Keywords
Copywriting
speculative advertisements
Spec Ads
Content Writing

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