In this permissionless project, I developed a comprehensive Instagram content strategy tailored for boAt, India's leading consumer electronics brand. The strategy focuses on boosting audience engagement, amplifying brand visibility, and fostering a loyal online community. Leveraging data-driven insights and creative storytelling, I designed content ideas that align with boAt's vibrant brand identity while targeting their tech-savvy and fitness-oriented audience.
This portfolio highlights:
Crafting Instagram content calendars based on trends and analytics.
Creating engaging reels, carousels, and captions that resonate with Gen Z and millennials.
Applying effective hashtags and SEO practices to improve discoverability.
Proposing innovative campaigns to align with boAt's core values of style, music, and fitness.
Note: This is a permissionless project created as part of my learning and passion for social media marketing. It reflects my ability to conceptualize impactful strategies
05 Apr 2025
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