▪ Led a 12-month SEO strategy for Morty, addressing technical & OnPage SEO issues, blog migration, content strategy and link building. Improved Domain Rating by 13 and a 181% increase in clicks and impressions (1.6M to 4.9M/month).
▪ Conducted a comprehensive website audit, identifying technical SEO issues and opportunities, including structured data implementation. This led to a 235% increase in traffic within 3-4 months.
▪ Improved SEO visibility by migrating the Morty blog from a subdomain to the main site following technical SEO best practices, resulting in a 400% increase in monthly organic traffic from 200 to 1,000 in a month.
▪ Successfully navigated and adapted to diverse responsibilities to drive excellence and achieved the 'Best All-Rounder' award at the company's 1st anniversary.