At Beveren Software, a leading Odoo ERP implementation partner in the GCC, I spearheaded result-driven digital marketing initiatives focused on driving visibility and qualified leads across key regions like Saudi Arabia, Bahrain, and the UAE. Working closely with cross-functional teams, I developed comprehensive strategies for SEO, content, paid campaigns, and performance reporting to scale growth and establish the company’s digital authority.

🔹 Key Responsibilities:
Planned and executed integrated B2B marketing campaigns, aligning SEO, PPC, and content marketing with business objectives.

Conducted keyword research and implemented advanced on-page and off-page SEO strategies, boosting organic traffic and keyword rankings.

Managed Google Ads and Facebook Ads campaigns for services like ZATCA-compliant invoicing and Odoo ERP solutions.
Created high-conversion landing pages and ad creatives tailored to target markets in the Middle East.

Collaborated with design and dev teams to publish SEO-optimized blog content and resources on ERP, OCR, and ZATCA compliance.
Utilized analytics tools (GA4, Search Console, LinkedIn Insights) to monitor KPIs and adjust strategy in real-time.

🏆 Key Achievements:
Achieved first-page rankings for high-intent keywords like "Odoo partner Saudi Arabia," "ZATCA e-invoicing ERP," and "Odoo integration in Bahrain."

Increased organic traffic by 62% in 5 months, contributing significantly to inbound lead growth.

Launched a successful Facebook campaign targeting businesses impacted by ZATCA delays—resulting in a 4.5% CTR and 50+ qualified leads within two weeks.
Reduced Google Ads CPC by 27% through A/B testing, bid adjustments, and ad optimization—driving higher ROI.
Developed a LinkedIn content strategy that grew the company’s follower base by 40%, improving visibility among ERP decision-makers and IT consultants.
Optimized blog structure and metadata, increasing blog engagement by 70% and reducing bounce rate across content pages.