Pathways Noida - Google My Business Growth & Engagement Metrics

I successfully optimized and managed the Google My Business (GMB) profile for Pathways Noida, driving significant visibility, engagement, and conversions. Here are the key performance highlights:

- 94,761 Profile Views – Increased brand awareness by enhancing local search presence, ensuring more potential students and parents discovered Pathways Noida.

- 50,822 Search Appearances – Strengthened organic visibility, making Pathways Noida a top result for relevant searches.

- 24,272 User Interactions – Boosted engagement through strategic content updates, customer interactions, and timely responses.

- 1,108 Direct Calls – Facilitated direct inquiries, connecting prospective students and parents with the admissions team.

- 3,799 Website Clicks – Drove high-intent traffic to the official website, encouraging detailed exploration of academic programs and offerings.

This growth demonstrates the impact of effective local SEO, profile optimization, and engagement strategies in increasing reach and conversions.