These are the problems and challenges I faced in the beginning:

Here is Screenshot proof of the Results:

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1. Google Search Console errors 

2. Dip in traffic 

3. Irrelevant Metas 

4. Lack of canonical tags 

5. Canonical issue 

6. Irrelevant use of robot.txt

7.  Toxic backlinks 

8. Irrelevant Heading Tags 

9. Very slow pagespeed 

Now, let's discuss the roadmap to overcome these challenges: 

Step 1. Website Audit, Backlinks, and Google Search Console 

Step 2. Competitor Analysis ️‍

Step 3. Analyzing where shuddhi.com needs improvement

Step 4. Working on Canonical issues - redirecting non-secure URLs to secure URLs 

Step 5. Disavow Toxic backlinks using GSC 

Step 6. Adding Canonical tags, relevant Meta Tags, Description, and heading tags with proper keyword embedment 

Step 7. Creating a Custom 404 Page and Robots.txt 

Step 8. Improving page speed - reducing page size, optimizing images, decreasing FCP and LCP time, and reducing blocking time 

Step 9. Resolving Google Search Console Errors 

Step 10. Regularly updating blogs focused on ranking for static keywords 

Result: 

After implementing the above steps, the results were impressive:

Organic search increase by 18.4% ✨

User increase by 6.91% 📈

New Users increase by 23.4% 🆕

Returning Users increase by 18.9% 🔁

Tech Overview 📱💻

Increase in Android View by 32.2% 📱

Increase in Windows by 23.7% 💻

Increase in iOS by 34.7% 📱

Increase in Linux by 15.6% 🐧

Increase in ChromeOS by 58.6% 🖥️

Increase in Mobile platform by 31.7% 📱

Increase in Desktop platform by 23.8% 💻

Increase in Tablet platform by 27.4% 📱