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Shivam Rai

I’m a Growth & Performance Marketer specializing in SaaS acquisition and ROI-focused digital advertising, combining paid media strategy with experimentation and analytics to build scalable growth systems—not just campaigns.

Digital Marketing
Growth Hacking
Performance Marketing

Mumbai, India

  Working at 2Fa

  • Google Ads

    02 Nov 2025

  • CPaaS Marketing Case Study

    Case Study: Reduced CPL & Increased Lead Quality by 30% for a CPaaS Brand Industry: CPaaS (Communication Platform as a S...

    24 Sep 2025

  • Google Ads Case Study

    Google Ads Case Study: Scaling High-Intent Acquisition While Reducing CPL Objective The goal was to scale paid acquisi...

    14 Jul 2025

  • SaaS Retargeting Case Study

    Increase trial sign-ups and demo bookings by building a multi-touch retargeting framework across Meta, Google Display &...

    08 Apr 2025

  • Digital Board SEO

    04 Nov 2024

  • Ed - Tech

    A targeted SEO strategy was implemented to improve organic visibility, enhance keyword positioning, and increase convers...

    03 May 2024

  • Facebook Ads

    29 Dec 2023

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