Spec Ad: Mid-Career Ph.D. Diploma
💼 Brief: Create an ad campaign for College Vidya (via Hinglish Agency) targeting mid-career professionals stuck in the corporate loop.
🔮 Concept: A bold, carousel-led campaign that reframes a DBA (Ph.D. in Business) as a fearless power move, not an academic chore. Inspired by TVF Pitchers, it uses relatable one-liners and a no-fluff tone to spark ambition and break the corporate rut.
🛠️ Skills: Strategic Thinking, Insight Mining, Concept Development, Copywriting, Campaign Positioning, Storytelling
✍️ Style: Clean, consistent, and statement-driven with mic-drop copy and a unified visual theme
📎 Tools: Google Docs, ChatGPT, Canva
22 Apr 2025
Keywords
spec ad
copywriting
creative strategy
corporate messaging
high-relatability
personal branding
