📌 The Objective

As ShopTribe expanded its presence in India’s competitive footwear market, there was a clear need for category pages & B2B blogs that could position them as a trusted manufacturer and supplier in Mumbai. The goal was twofold:

> Capture local search intent

> Build brand authority as a reliable B2B partner for wholesalers, distributors, and retailers looking to stock high-quality footwear

> This page was designed to not just rank well on Google, but also to convert leads into sales by clearly presenting product collections, manufacturing strengths, and brand values.

Below are links to the content pieces I’ve created for them:

Category Pages:

Ganaador Men’s Shoe Manufacturer

Vwalk Ladies Footwear Manufacturer

FootTales Kids Shoes Manufacturer

Qapla Premium Shoes Manufacturer

The Leading Shoes Manufacturer & Supplier

Shoe Distributor in Mumbai, India

Shoe Exporter In Mumbai, India

Blogs:
Best Trekking Shoes for Indian Retailer: Find the Ideal Pair

Retailer’s Guide: Types Of Sandals For Women 2023

Best Luxury Shoe Brands For Men’s & Women’s

15 Sustainable Shoe Brands Paving The Way To A Better World

Men’s vs Women’s Shoe Sizes: A Comprehensive Comparison

Types Of Shoes For Different Occasions: Picking The Right Pair

15 Sustainable Shoe Brands Paving The Way To A Better World

The Shoe Manufacturing Process: A Comprehensive Guide

Shoe Laces Types Every Retailer Should Be Aware Of

Results:

The pages generated a 38% increase in organic traffic to the B2B section of the site (YoY).

Drove over 3,500 unique visitors in the first 45 days, with an average time on page of 2.8 minutes.

Increased inbound wholesale inquiries by 26%, directly attributed to the landing page.

Reduced bounce rate by 17% compared to other generic category pages.

Strengthened ShopTribe’s positioning as a reliable footwear manufacturer and supplier in the Mumbai region.