Project Objective:
To design a series of promotional graphics for podcast episodes aimed at boosting awareness, reach, and virality across social media platforms. Each post was created to highlight the essence of an episode - whether it was a thought-provoking discussion, a celebrity guest, or a trending topic.

Creative Thought Process:
The goal was to make every post scroll-stopping while staying true to the podcast’s brand identity. I used bold typography, expressive visuals, and cohesive color schemes to match the energy and tone of each episode. Every design was planned to work both as a static visual and as part of a larger campaign that builds anticipation and encourages listeners to tune in.

I focused on maintaining consistency in layout and hierarchy so that no matter the topic, the audience could instantly recognize it as a post from the podcast.

Tools Used:
Canva and Adobe Illustrator.