Business Management Projects

During my 6-month long learning journey at Stoa, I've worked on four key projects that helped me understand business strategy and operations on an advanced level. These projects were:

1. Supply Chain Management:

Problem Statement: To help an automotive company CEO make a critical supply chain decision with a significant business impact as a business operations consultant.

Objective: Writing an executive summary with three recommendations on the sourcing problem.

Deck: https://drive.google.com/file/d/1iYFTXd_WtX_qmDNK2PKFI9eBX7GrIdI0/view?usp=drive_link

2. Marketing Mix

Problem Statement: The CEO of Scapia needs to prioritize the target customer segments for their new Student Card offering in the diverse student card market.

Objective: 
A) Identify the most promising target segments within the student card market for optimal market penetration.

B) Develop a strong offering for the Scapia Student Card that resonates well with the chosen target audience.

Deck: https://drive.google.com/file/d/1d9UlsFGMZsWiss7moF49zzBcpDtlEd1B/view?usp=sharing

3. Zero-to-one

Problem Statement: How might we disrupt the Indian food delivery sector for [target segment] through counter-positioning? How do we take the idea to market?

Objective: To create an app that could shake up the food delivery scene, taking on the likes of Swiggy and Zomato.

Deck: https://drive.google.com/file/d/1VNzZLKTY2L27v5tL_Gr5ffhgdPlBIe4V/view?usp=sharing

4. Financial Modeling

Problem Statement: Develop a sustainable business strategy and financial model for Paneer Express that ensures consistent growth and maximizes its potential for success by the end of CY2026.

Objective:
Business Strategy Development: Formulate a robust business strategy that leverages Paneer Express’s existing strengths, adapts to industry trends and customer preferences, and explores new revenue streams.

Financial Modelling: Construct a comprehensive financial model that provides a clear roadmap for financial growth and stability, leading to an attractive proposition for potential buyers in CY2026.


Deck: https://drive.google.com/file/d/1jb3iCk7nvdP2foKdNfGZceFStzR8woWu/view?usp=sharing

Press Release: https://drive.google.com/file/d/1HSRsi2epXbNjW_4MWhbPnv0JGY_KhBqf/view?usp=drive_link

01 Oct 2023

Keywords
Business Strategy
Strategy and Operations
Zero-to-One
Financial Modelling
Marketing Mix
Supply Chain Management

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