– Tools & technologies used: Figma, Canva , Whimsical
– Conducted a focused case study on Zomato Leveraged customer data to craft a comprehensive plan based on User
Persona and user journey and found few issues related to user retention by conducting root cause analysis.
– Used Figma for Developing UI for suggested features and whimsical for wireframes. Defined metrics and prioritized tasks using RICE framework.
28 Jul 2023