Managed end-to-end UGC campaigns across YouTube and Instagram, collaborating with creators to produce authentic, high-performing content. Sourced and onboarded creators, developed content briefs and hooks, coordinated deliverables, and optimized campaigns based on performance. The campaigns generated hundreds of thousands of organic views, increased engagement, and supported product awareness and user acquisition through creator-led content. My expertise is also in finding and shortlisting creators based on the brand's target audience and budget.
22 May 2026