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Competitor Analysis and Customer Persona
As part of my Digital Marketing Pro Course, I conducted an in-depth competitor analysis and created ideal customer perso...
24 Jul 2025
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Identifying the Website Structure and URL Optimisation
This project involved analyzing the structure and URL optimization of popular websites to understand how their architect...
24 Jul 2025
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Keyword Research and Content Creation
This project involved conducting keyword research and creating SEO-optimized blog content for Shaadi.com. The goal was t...
24 Jul 2025
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Website Audit for On-Page, Technical, and Off Page SEO Issues
To conduct a full-scale SEO audit across three well-known Indian websites — Shaadi.com, EaseMyTrip, and Carwale — focusi...
24 Jul 2025
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Google Ads Mastery - beatXP Media Planning
This was a simulation-based Google Ads campaign project for beatXP, a fast-growing e-commerce platform specializing in s...
24 Jul 2025
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Meta Ads Mastery - beatXP Campaign Strategy
A comprehensive Meta Ads simulation project designed for beatXP, a rapidly growing e-commerce brand specializing in elec...
24 Jul 2025
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beatXP X Flipkart: The Big Billion Day Bash Strategy
As part of my Digital Marketing Pro Course, I led a simulated performance marketing campaign for beatXP, a wellness tech...
24 Jul 2025
Koyna Tripathi
Digital marketer focused on SEO & performance marketing. Skilled in Google Ads & Meta Ads. Experienced in audits, keyword research & data tools to drive traffic and growth.
India
Studying at I recently completed a Digital Marketing course, where I focused on SEO and performance marketing. Currently, I’m working on practice projects and learning through hands-on implementation. I’m building my portfolio and preparing to start freelancing soon.
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