Sr Social Media Executive
Swiggy
>Managed brand communication across FB, Twitter, and Instagram at scale
>Contributed to Instamart's GTM strategy, launch content, and top-of-funnel awareness campaigns
>Critical Response Team → influencer escalations, ORM, crisis comms, real-time reputation management
>Drove engagement and traction across platforms through platform-native content and copy
18 Feb 2019 - 31 Mar 2021
