*** Objective:
To generate high-quality leads from parents of school-aged children within a 10km radius of a Specific Location (* Not disclosed) for a Children's Day event hosted by a Reputed Real Estate Company (* Not disclosed)
** Platform:
> Facebook Ads
> Instagram Ads
** Campaign Strategy:
> Engaging Creative Assets: Develop visually appealing creatives featuring children's day themes, family activities, and event highlights.
> Targeted Ad Sets: Utilize Facebook's detailed targeting options to reach the ideal audience based on demographics, interests, and behaviors.
> Compelling Call-to-Action: Drive conversions with clear and concise CTAs, such as "Apply Now" or "Learn More"
> Track and Analyze: Monitor campaign performance using relevant metrics (impressions, clicks, conversions, cost per lead) to optimize the campaign for maximum ROI.
** Outcomes:
> Increased event registrations
> Enhanced brand awareness among target audience
> Strong social media engagement and positive brand sentiment
06 Nov 2024
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