App install Campaign for a Healthcare Brand - Achieve 18,000+ app download in just 15 days

A leading female healthcare company sought to significantly increase app installations within a tight 15-day timeframe. They aimed to achieve a minimum of 15,000 installs while reducing the cost per install (CPI) from their previous target of INR 9.

Within the first few days of the campaign launch, I observed promising results. The campaign exceeded expectations by achieving over 18,000 app installs in just 12 days, surpassing the initial target. Moreover, the CPI was reduced to 7 rupees, resulting in substantial cost savings for the client.

06 Aug 2023

Keywords
app install
google ad
ppc expert
google ad expert
digital marketing expert