Knowledge Hunger Social Media Audit

The following project was part of a hiring assignment for a Content Marketing Internship for Knowledge Hunger.

Objective:
The objective of this project was to audit Knowledge Hunger's (an educational channel that teaches Digital Marketing) social media i.e. Instagram and YouTube and create a strategy outlining improvements, including post types and calls to action, and also provide an outline based on highlighting the channels' positive and negative aspects and suggesting improvements.

Tools & Technologies Used:
The audit is purely based on my research and in-depth analysis of Knowledge Hunger's social media. Additionally, I used my expertise and knowledge in social media to ensure the accuracy and relevancy of the proposed strategies.

Outcome:
The project resulted in proposed strategies to increase followers and community on both Instagram and YouTube, reflecting improved engagement. This project showcases my proficiency in social media content strategy.

Timeline:
The audit took over 10-12 hours.

PS: The image below is graphic designed by me

 

13 Oct 2024

Keywords
Social Media Strategy
Content Marketing
Digital Marketing
Knowledge Hunger
Social Media Management
Marketing
Social Media Marketing
Content Strategy
Social Media Audit

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