Objective

Generate high-quality leads from customers interested in selling old gold while maintaining a low cost per lead and maximizing campaign reach.

My Role

• Meta Ads Campaign Planning & Execution
• Audience Targeting & Segmentation
• Lead Form Campaign Setup
• Creative Optimization
• Budget Allocation & Scaling
• Campaign Monitoring & Reporting

Results Achieved

📈 Generated 103 Qualified Leads

📈 Achieved ₹35.55 Cost Per Lead

📈 Reached 23,270 Potential Customers

📈 Generated 43,662 Impressions

📈 Managed ₹3,661 Advertising Budget

Strategy Used

• Interest-Based Audience Targeting
• Location-Based Lead Generation Campaigns
• Creative Testing & Optimization
• Lead Form Optimization
• Performance-Based Budget Allocation
• Continuous Campaign Monitoring

Outcome

Successfully generated over 100 qualified leads while maintaining a highly efficient cost per lead. The campaign improved customer inquiries and increased brand visibility through targeted Meta advertising strategies.