Associate Business Analyst


LandMark Group is a retail chain conglomerate based out of the Middle East. I joined DLL at LMG as an Associate. I work as part of the CVM team, which assists businesses in identifying prospective prior customers for re-engagement through different communication channels in order to drive more sales

● Create weekly campaigns based on Marketing strategy to identify potential customers who can be targeted via SMS

● Conduct ad hoc analysis to assist stakeholders in identifying and resolving business bottlenecks 

● Collaborate with Business Relationship Managers to develop decks for the Leadership team to communicate the overall status of the business 

● Migrate SAS codebase for all workloads to Azure Databricks & implement in python 

● Contributed to a team of 4 which delivered incremental revenue of AED 30 Mn

31 Jan 2022 - Present

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