Upthrust – Social Media Carousel Design

Category: Content Design | Visual Storytelling | Social Media Marketing

Designed over 15 social media carousel posts for Upthrust, a digital marketing agency, by transforming long-form blog content into concise, engaging visual narratives. Each carousel consisted of 5–7+ slides, totaling 70+ individually designed graphics, crafted to maintain attention, communicate clearly, and drive interaction.

Key highlights:

-Converted complex blog content into bite-sized, digestible slides.

-Used visual storytelling techniques to enhance clarity and flow.

-Ensured each slide aligned with Upthrust’s brand colors, tone, and identity.

-Integrated custom graphics and iconography to support the message and boost visual appeal.

-Maintained consistency in layout, typography, and motion flow across all posts.

This project helped me explore content hierarchy, brand-aligned design, and audience-first thinking, and highlighted the power of design in making information more impactful on social platforms.