This is a CA Education brand. They wanted to relate more with the audience with the help of creative campaign taglines while also telling what their product is and what they stand for.
- Mock Test Series for CA students is a practice ground. And they fear Failing their CA exams. Thus, the tagline says rather to "Fail Mocks and Pass CA."
- They also offer the Lecture marketplace as a aggregator of lectures from top CA faculties. The market is cluttered like the Monday Markets we have locally. Hence, the tagline "CA Lectures Saste me, Exam Pass Jhatke Me" captures attention and communicates the value.
Keywords
Creative Campaign Tagline