I partnered with Gokul, a Jaipur-based supermarket, to deliver strategic solutions to enhance operational efficiency and market presence. This project involved a multi-faceted approach to address critical business challenges and opportunities for growth.
Highlights of the Project:
- Ad Strategy Development: Designed a tailored advertising framework to increase customer engagement and drive store visits.
- Cost Optimization: Identified inefficiencies and implemented policies to streamline operations and reduce overhead costs.
- Feasibility Study: Conducted a breakeven analysis to assess the viability of introducing electric vehicles for logistics.
- Stakeholder Insights: Developed questionnaires to capture actionable insights from key stakeholders and customers, supporting informed decision-making.
- Strategic Planning: Created a long-term strategic roadmap to align Gokul’s goals with market trends and business growth objectives.
- Marketing Revamp: Introduced an updated marketing strategy to strengthen brand visibility and customer loyalty.
The project resulted in practical, data-driven strategies that empowered Gokul to optimize their operations and pave the way for sustainable growth.
Keywords
Business consulting
Strategic planning
marketing strategy
Cost Optimization
Market Analysis
Rebranding strategy
Influencer marketing
Logistics Optimization