Sirona, a leading feminine hygiene brand, secured prominent placement in two top English newspapers. Our objective was to create a memorable impression and ensure that the name 'Sirona' resonated with readers.

We achieved this through striking imagery and a compelling, contrasting headline. The ideation was a collaborative effort between myself and the design team, and I crafted the copy. The result is a powerful advertisement that emphasizes the importance of hygiene over equality, addressing a critical issue while promoting Sirona's innovative products.