The objective of this project was to improve email marketing performance for a fashion and skincare brand by creating conversion-focused copy for welcome emails, abandoned cart recovery, and spam avoidance strategies, aiming to increase engagement, recover lost revenue, and ensure better inbox deliverability; the project was completed within approximately 36–48 hours, covering research, strategy, and execution of multiple email flows, and was priced at ₹2,500 considering the scope and timeline, with tools like Google Docs for drafting and structuring content, Grammarly for refining clarity and correctness, Mailchimp for aligning with email campaign formats, and Instagram for audience and tone research.
04 Apr 2026
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