I co-developed a marketing campaign presentation for NGL Drinks (Not Gonna Lie), a modern beverage brand focused on functional drinks that combine refreshment with added benefits like hydration, electrolytes, and prebiotic support.

The objective was to craft a compelling narrative that positioned NGL as a new-age alternative in a market dominated by traditional beverage players. I contributed to structuring the campaign story, visual direction, and presentation design—ensuring the brand’s bold, honest, and energetic identity was consistently reflected throughout.

The presentation focused on clearly communicating the product’s unique value proposition, target audience, and go-to-market approach, using clean visuals and strategic storytelling. This project strengthened my ability to combine design with marketing thinking, turning ideas into a persuasive and impactful campaign narrative.