Aritri Raha on LinkedIn: #viralmarketing #zomato #mothersday #socialmedia #aiinmarketing…

Zomato has been killing the "Moments Marketing" or the Event Marketing for years. This year on Mother's Day, Zomato introduced the option to send personalized…

Description: This is a case study where I tell about the successful marketing strategy that Zomato used during Mother's Day 2024.

Time taken: 4 hours 
Tools used: Zomato app for video, LinkedIn, Google Docs, 

13 May 2024

Keywords
case study
digital marketing
zomato case study
mother's day marketing

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