Revamped & automated BANT qualification flow
- Revamped entire flow (here) - from signing up, to initial screening (AI agents to qualify leads automatically), to demo call and post-call follow-ups. Set up low-cost Claude automation for follow-up email cadence (24 hrs, 48 hrs, 3 days) with personalized and human-like content. Increased deal closure rates by 25% over 3 months.
- Automated lead qualification and the onboarding pipeline using Zapier, WhatsApp API, outbounds, and LinkedIn marketing. Integrated this with our CRM (Airtable) with Claude API as the backend. This enhanced our overall sales ops and we tapped underserved markets in Pakistan, SEA, MENA region (and avoided unqualified leads like freelancers).
05 Jan 2025
Keywords
automation
coding
gtm
claude
engineer
sales
marketing
revenue
operations
tech
web development
zapier
