By implementing a comprehensive SEO strategy, including the creation of location-based pages, business listings, and Google My Business (GMB) optimization, the Sydney-based childcare, and early learning provider saw remarkable improvements across critical metrics:
- Organic Keywords: Expanded by 500 to reach 549 in total, improving visibility for transactional search terms.
- Organic Visitors: A 77.85% increase, leading to 1.11K visitors and heightened awareness for the services.
- Google Goals & Conversions: Achieved a 29.41% boost, demonstrating enhanced user engagement and successful lead conversions on the site.
- Domain Authority: Improved by 7 points to 22, reinforcing website position in search rankings.