Creative Copywriting and Social Media Management Ellixa Healthcare Services

Objective: For this healthcare diagnostic brand, I had to write compelling copies that would boost her client acquisition rate for their store in Nasik.

Design | Elite Socio Marketing Solutions team(ESMS).

Copywriting | Ankit Lachhwani.

Software | Adobe Illustration, Adobe Photoshop.

Client | Ellixa Healthcare Services.

How we created these stunning Instagram ads?

So me and my design team at ESMS did some market research as to how was the brand performing:

1. Identifying the patterns of posting of Ellixa Healthcare and their Website Traffic.

2. Analysing the competitors and studying the Target Audience (TA).

3. After dissecting the content, we came with the list of Clinics and Hospitals which can be catered.

4. Then we addressed the pain points identified by a clear copy and a prominent CTA to direct them towards the website. 

5. Their website traffic grew by 20% at the end of 3 months.

Major takeaways:

- Do your homework. Study the brand and TA thoroughly.

- Write fast, iterate, and repeat. Don't wait for perfection.

01 Jul 2021

Keywords
Creative Copywriting
Copywriting
Social Media Marketing
Instagram Writing

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