Branding - émpistos

Problem statement:

Come up with a startup idea. Brainstorm the why, what and how of the idea. Illustrate the following:

  1. Idea
  2. Purpose, vision & mission
  3. Brand Essence
  4. Brand Personality
  5. Brand Positioning
  6. Pen Portraits
  7. Consumer Insights

01 Apr 2024

Keywords
Branding
Consumer Insight
User Personas

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