Worked on SEO improvements and service page optimization for Sazinga Digital, a full-service agency offering web development, branding, and digital marketing solutions.
📝 On-Page SEO:
• Optimized meta titles, H1-H2 tags, and descriptions across service & blog pages
• Aligned keyword strategy with service offerings: digital transformation, app development, UI/UX, branding
• Added strategic internal links between solutions and industry pages
• Reviewed and optimized alt text for all hero banners and case study thumbnails
🧩 Content Optimization:
• Conducted keyword mapping for blogs and created a framework for SEO-friendly content
• Suggested structure and outline improvements for better readability and user experience
⚙️ Technical SEO:
• Audited sitemap & robots.txt, checked crawl errors, and improved page speed on key pages
• Implemented schema for breadcrumbs and articles for better visibility
📈 Result:
• Improved ranking for high-intent keywords like “digital transformation partner”, “app development in Pune”, and “branding company India”
• Boosted impressions, CTR, and reduced bounce rate across service pages
🛠️ Tools Used: Google Search Console, Ahrefs, Semrush, PageSpeed Insights, Google analytics,
25 Jul 2024
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