Worked on foundational SEO for Parakram.net, a team-building and corporate engagement company offering outdoor, indoor, and virtual activities for organizations.
š On-Page SEO:
⢠Optimized meta titles and descriptions for key service pages
⢠Structured heading tags (H1, H2, H3) for better readability and crawlability
⢠Added internal links across activities, testimonials, and event pages
⢠Optimized all images with proper alt text focused on corporate activity themes
āļø Technical SEO:
⢠Created and submitted XML sitemap and robots.txt file
⢠Fixed mobile responsiveness and enhanced Core Web Vitals performance
⢠Ensured structured navigation for better user experience
š Keyword Strategy:
⢠Researched industry-specific keywords like:
ācorporate team building Indiaā, āemployee engagement eventsā,
āoutdoor team games for companiesā, āfun Friday office activitiesā,
ācorporate outbound trainingā, and more
š Result:
⢠Boosted page impressions and indexed activity pages across Google
⢠Improved local and national discoverability through structured content and schema markup
š ļø Tools Used: Ahrefs, Google Search Console, PageSpeed Insights, Yoast SEO, SEMrush, Google Analytics
26 Jul 2025
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