In this project, I created a complete content strategy, 10-day content calendar, and visualisation plan for Indulekha, an Ayurvedic hair care brand. My work included defining the problem statement, conducting competitor research, and developing platform-specific content ideas aligned with brand goals. I also designed visual concepts for product storytelling- covering ingredient graphics, testimonials, video formats, behind-the-scenes content, and Ayurvedic education. This project demonstrates my ability to combine research, strategic planning, and creative content direction to build an effective digital presence for a consumer brand.
15 Dec 2025
Trusted by 81100+ Generalists. Try it now, free to use
Start making more money