Determined project content by reviewing and approving art and copy

materials developed by staff.

Wrote and designed unique and well-crafted copy meeting clients'

needs and revised content and presentations.

Explained campaign strategies and solutions to clients and upper

management and provided feedback to creative teams.

Led creative team meetings to share ideas and bring actionable plans

to fruition.

Acted as digital brand champion, delivering compelling and consistent

brand narrative across channels.

Oversaw creative team metrics to drive profitability and achieve

financial goals.

Proposed concepts using rough sketches, storyboards or mood

boards.

Mentored team members in learning and adopting creative leadership

skills.

Designed work that strongly communicated brand narrative, goals and

concepts.